Skip to content
All About ASH Footwear

All About ASH Footwear

When fashion-forward sneakers started becoming a major trend a few years ago, there were two front-runner brands leading the way.

French designer Isabel Marant had her iconic wedge sneaker, which was copied by nearly everyone. 
Then there was ASH
ASH Iman Black Leather sneaker
In case you haven't heard of ASH, here's some background for you on the brand:

ASH was founded in 2000 from the passion and the knowledge of two great creative minds: Leonello Calvani and Patrick Ithier. Both with experience in the luxury shoe market, Calvani and Ithier worked for such top names as Charles Jourdan and Stephane Kelian. Their partnership was formed out of their mutual stylistic and commercial taste and a desire for edgy and unique contemporary footwear.

Their shoes reflect their background in French luxury design, merged with Italian leathers and craftsmanship. The philosophy of ASH was created on two main ideas: the selection of the distribution and the price competition, while creating cool unique products for fashion forward consumers. ASH shoes target the fashion conscious generation of men and women who travel to the style capitals of the world, always setting trends, never following them.

ASH Lenny Sneaker in Black Nappy Wax
Some ASH Footwear styles may seem hard to wear with your wardrobe, but it's easier than you think. Wear them casually with your favorite black leather jacket, big scarf and distressed denim like fashion blogger Chelsea Lane of True Lane... 
Fashion Blogger style with blanket scarf and ASH sneakers
Or dress them up with leather skinnies and an oversized coat with color like Annabelle Fleur of VivaLuxury!
VivaLuxury looks chic is ASH sneakers and bright overcoat
Shop ASH Footwear here on our online store.
Previous article Denim Style Guide: Day to Night

Leave a comment

Comments must be approved before appearing

* Required fields